Working "on" your detail business in 2012
Tuesday, January 3, 2012 at 9:03AM Are you predominately "spending" your time wearing the hat of a technician, a manager, or an entrepreneur? Take a good look at your business and ask yourself what percentage of your time goes into each of these categories daily:
1. Technician - The physical labor of detailing an reconditioning
2. Manager - Generating new customers, scheduling appointments, retaining clients, managing inventory,managing finances, etc.
3. Entrepreneur - Developing systems that execute the above two roles with excellence and creating/implementing a strategy to execute your ultimate life vision.
How is your time divided? Do you mostly work "in" your business (technician & manager) or "on" your business (entrepreneur). Most small business owners consider themselves entrepreneurs but find that they spend most of their time working as a technician, then a manager, and if they have time and energy left in the day: an entrepreneur. From this perspective you can see that most businesses fail because they are mostly run by technicians suffering from an entrepreneurial seizure. The entrepreneurial myth, or E-Myth, is that just because you can successfully perform the work of a technician you make the fatal assumption that you know how to build a successful and healthy business. Almost everyone in our industry, myself include, has gone or goes through this and many never get out of the cycle.
My next question is: How much do you think your business would grow this year if you gave it one solid hour every day just working "on" your business in the role of an entrepreneur? One solid "hour of power" every day dedicated to developing systems for the technician and the manager role and executing a strategy to achieve your ultimate life vision. Thats over 300 hours in 2012, 7.5 full 40 hour weeks of nothing but business development. This is the type of trend that will begin to tip the scales of leverage in your favor. This is how you can begin to establish a solid business foundation that rewards you not only financially but with time to enjoy and experience other facets of life without worry.
My final question is: If a management program such as DetailBiz easily freed up those 25 hours per month to work "on" your business, would you pay $2 per hour to achieve a level of success in business that allows you a lifestyle that is abundant in both time and money?
Think about it.